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Creative Momentum

Who Collects Your Personal Data?

ON THE INTERNET, the personal data users give away for free is transformed into a precious commodity. The puppy photos people upload train machines to be smarter. The questions they ask Google uncover humanity’s deepest prejudices. And their location histories tell investors which stores attract the most shoppers. Even seemingly benign activities, like staying in and watching a movie, generate mountains of information, treasure to be scooped up later by businesses of all kinds.

Personal data is often compared to oil—it powers today’s most profitable corporations, just like fossil fuels energized those of the past. But the consumers it’s extracted from often know little about how much of their information is collected, who gets to look at it, and what it’s worth. Every day, hundreds of companies you may not even know exist gather facts about you, some more intimate than others. That information may then flow to academic researchers, hackers, law enforcement, and foreign nations—as well as plenty of companies trying to sell you stuff.

This post originated via Wired.  Read more here.


Beautiful Web Design

Beautiful web design can mean a myriad of things to people.  To me, it means clean and minimal. You may ask yourself, what exactly does minimal mean? Minimal design means carefully chosen images that are high-quality and evoke a feeling or the essence of your brand that you want to convey. It also means selecting a great font type and the perfect color palette.

The design must have the right amount of white space in the ideal areas to make images and text pop to get the attention of the reader without being annoying. Remember blinking text and lots of prime colors with messy links everywhere and poor quality images? Websites that were built in the 90s, or that look that way, are super rare these days. Thank goodness!Here are some sites that I love. They combine everything I mentioned and remind me of fabulous print ads.

Marion Trent
Creative Director & Owner
https://Creative Momentum


Website Design: Trends and Examples

A trend is any form, style or technique that becomes popular among a considerable group, generally as a result of being perceived as novel in some way. Trends must not be mistaken for fads, the difference between them is that a trend evolves into a relatively permanent change, while a fad is driven by emotional excitement and thus more likely to disappear in time.

Implementing the latest styles and techniques in a web design allows businesses to remain competitive and can have benefits in terms of marketing and SEO. Staying on top of trends and using them in your own web designs can help keep a website relevant.

Take a look-see:


Google Hints

Google hints that sites not using structured markup could see their rankings fall

Comments made by Google’s John Mueller yesterday could signal a major about-face for the search engine.

Despite previously going on record as saying that rich snippets and structured data would not be a ranking consideration, the search engine appears to have changed its mind. Speaking in a Google Webmaster Central office-hours hangout earlier today, Mueller said that in fact, the search engine does expect rich snippets and markup to play a part in its ranking algorithms of the future.

The news is a major turnaround for Google, which has always denied that structured data is, or ever would be, an SEO factor. By suggesting it will now be introduced into organic ranking algorithms, those who have previously believed Google’s assertions that the metrics don’t hinder or help SEO performance are left with a lot of work to do.

While Mueller didn’t say exactly when structured markup would be introduced to an algorithm, he did say it made sense that it does happen. His comments were left open to interpretation with some thinking the introduction has already been planned and others believing it was more of an abstract discussion.

Regardless of whether or not structured markup’s conversion into an SEO ranking factor is imminent or still a long way off, those sites not yet using rich snippets and structured markup to categorize their data would be smart to do so.

Structured data helps Google to understand the type of content presented on a site. The search engine uses this information to determine how, and in what format, the content is indexed on its search results pages. If you’ve ever done a search for an airline ticket from a specific airport and gotten a list of all flights landing from a certain destination at a certain terminal, this is one example of structured data markup in action. Other examples include event listings – if you’ve planned a vacation or looked for something to do at the weekend and seen a list of suggestions at the top of your search results, you’ve seen rich snippets in action.

More on original article located here:


Location! Location! Location!

After committing to urban life in Dallas for one year, we have made our long-awaited move to Austin, Texas.  YESSS! Austin is the creative hub of the Lone Star State, and it is one beautiful city!  Definitely the greener, more organic and healthier part of Texas, not to mention the people. We luv ’em.  If you’re in the area, let us know. Onward and upward!


Your Google Search History

Here’s how you can see and delete your entire Google search history

Google now allows you to download an archived list of everything you have ever searched for. The tech giant has been working on the feature since last year, but it only gained wide-spread attention after it was reported by an unofficial Google Operating Systems Blog last week. The downloadable collection comprises of terms users have “googled,” including information that may be more sensitive, such as medical symptoms or the names of blind dates.

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WordPress Vulnerability Issue

This is a general community announcement to bring your attention to an XSS vulnerability affecting multiple WordPress plugins and themes. The vulnerability is caused by a common code pattern used in WordPress plugins and themes available from ThemeForest and CodeCanyon, the website and other sources.

This issue is not limited to themes and plugins purchased from ThemeForest or CodeCanyon. Anyone using a WordPress website, regardless of where the theme or plugin was sourced, needs to be aware of this and take immediate action to ensure it is secure.



Five Types of Stock Photography to Avoid

Stock photos have a bad rap. They’re campy and cheesy and the butt of plenty of jokes. But what’s great about them is they’re often the catalyst for promotions or gags—sort of a comedic blank slate.

Enter the new Vince Vaughn movie Unfinished Business, which comes out Friday. Twentieth Century Fox has teamed up with iStock by Getty Images to create a set of stock photos featuring Vaughn along with co-stars Tom Wilkinson, Dave Franco and others.

The film’s synopsis sounds right up Vince’s alley: “What began as a routine business trip goes off the rails in every imaginable—and unimaginable—way, including unplanned stops at a massive sex fetish event and a global economic summit.”

Twelve images are being made available for free download—for editorial use only—over three weeks. The first four are available here.
But you can see the whole hilariously sterile set below.

UPDATE: It turns out these images were made by Photoshopping actual cheesy stock photos. Check out the originals, paired with the parodies, as GIFS here.

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